Monday, June 28, 2010

iPhone 4 { Exclusive Review }

Hardware


Perhaps the most notable change with the new iPhone is the drastic industrial design overhaul -- Apple seems to have completely rethought its strategy on how the phone should look and feel, and the results are nothing if not striking.

Industrial design

In his WWDC keynote, Steve Jobs likened the design of the iPhone 4 to that of a "beautiful, old Leica camera," and as we've said before, he wasn't off the mark. Instead of hewing to the curved, plasticky, silver-bezeled look of the iPhone 3G and 3GS, the company has turned the casing and face of the device into something decidedly more detailed and sophisticated. From the design aesthetic through to the actual build process, Jony Ive and his team have reset what we expect in an iPhone, coming up with something that clearly harkens back to the retro-future Braun designs of Dieter Rams. The iPhone 4 is made up of three basic parts: two pieces of smooth, strengthened glass, and a stainless steel band which wraps around the sides, top, and bottom of the phone. The effect is clean but not simple, and Apple has added little details, like altered volume buttons (what used to be a rocker is now separated into circular clickers labeled + and -), and notches in that metal band which serve to improve radio connections (more on that in a minute). The phone is noticeably thinner than the 3GS at .37 inches compared to .48 inches, but it weighs the same 4.8 ounces, making the whole package seem tighter and denser. It feels great in your hand, with good heft, although it might take a little time to get used to the lack of a rounded back if you're coming from the 3G or 3GS.

We can't overstate how high-end the design of the iPhone 4 is. The 3GS now feels cheap and chubby by comparison, and even a phone like the HTC Droid Incredible -- which just came out -- seems last-generation.

As we said, there are three main pieces of the phone, which together create an effect not wildly dissimilar to that of an ice cream sandwich. You know, but far pricier... and not edible. The face of the device is made up of extremely strong glass which Jony Ive says is "comparable in strength to sapphire crystal, but about 30 times harder than plastic." A small slit for the earpiece and the front-facing camera are embedded in the glass above the display, with the familiar home button towards the bottom -- a button we should note feels much clickier than on our 3GS. On the left side of the phone you've got the new volume buttons, a redesigned mute switch, and a small notch towards the base of the unit. On the right side is the Micro SIM slot and another notch in the band at the bottom, and up top there's the power / sleep button, headphone jack, another notch, and new noise-canceling microphone. Along the bottom is a speaker, microphone, and the 30-pin dock connector port. The backside of the phone is made from the same kind of ultra-strong glass as the front, interrupted only by the new five megapixel camera, its LED flash companion and, of course, the Apple logo.

Overall, the iPhone 4 outclasses pretty much every smartphone on the market in terms of industrial design. It just comes off like a far more expensive device, like a Mobiado or Vertu -- but better designed. And it's not just the way the phone looks; the materials feel good -- premium -- in your hands. The first few days we had our test unit, we were definitely freaked out about dropping or losing the phone, and some of that had to do with the fact that it's just a really beautiful device to use and hold.

Internals

It's not just the face of the phone that's undergone a transformation -- the iPhone 4 is all new inside as well. For starters, Apple has moved on from the Samsung-built ARM Cortex-A8-based CPU used in the 3GS to its custom A4 chip used in the iPad, which funnily enough... is an ARM Cortex-A8-based CPU. While the company hasn't yet said what the clock speed of the processor is, we're guessing it's something below the 1GHz touted for its tablet cousin. The phone is definitely snappier than the 3GS, so we're not about to volley complaints just yet -- in particular, graphics seemed to render faster, and overall responsiveness was slightly higher, though admittedly, it wasn't blowing the doors off the joint. It's certainly faster, but the 3GS wasn't hurting on speed to our eyes, so it's not as wildly noticeable a leap as the 3G to the 3GS.

As usual, Apple isn't fessing up about the RAM situation, though we have on very good authority that the iPhone 4 has 512MB onboard, a big step up from the 256MB in the previous model and the iPad. We would have liked to see it futureproofed with something like 1GB, but then again, Apple's got to sell a new phone in a year. As far as internal storage goes, you can buy the new iPhone in either 16GB ($199 on contract) or 32GB ($299 on contract) capacity -- fine for now, but since the company has just introduced 30FPS 720p video recording, you could find yourself outgrowing that number pretty quickly. It's a little odd, in fact, that the company didn't double down here and bump the capacity to 64GB, as it's recently done with the iPod touch. In terms of wireless, the iPhone 4 is packed with an 802.11n WiFi radio, as well as a quad-band HSUPA chip and Bluetooth 2.1.

The redesigned housing allows for a much larger lithium-ion battery on the inside, providing improved numbers for Apple's life ratings (more on that in a moment), though it's still not easily replaceable. Additionally, the new phone has those two new cameras (VGA up front, five megapixels with LED flash around back), a new second microphone used to combat background noise while on calls (similar to the Nexus One), a gyroscope in addition to the standard accelerometer, a light sensor, and a proximity sensor. As with the 3GS, an AGPS chip and compass are bundled somewhere in that tiny frame as well.

Of course, the big internal story is what has become external: namely, the UMTS, GPS, WiFi, and Bluetooth antennas. Apple has made the stainless band around the phone essentially a couple of big antennae, and they seem to be doing a pretty good job at hanging onto radio signals. The big question is obviously whether or not this fixes or helps with the constant dropped calls iPhone users on AT&T's network have gotten used to. Well in our testing, we had far, far fewer dropped calls than we experienced on our 3GS. Let's just say that again: yes, the iPhone 4 does seem to alleviate the dropped call issue. It wasn't perfect, and we had some connection issues in downtown New York City in particular, though it's tough to say if it was the fault of our phone, the cluster of buildings we were near, or the person we were speaking to, who was on a 3GS in the same location.

Display

By now you should know that iPhone 4 has an all-new display, as well. Apple is calling the LED backlit, 960 x 640 IPS screen the "Retina Display" due to its high resolution and pixel density. At the same 3.5-inches as the older screens, the new display manages an insane 326ppi pixel density along with an 800:1 contrast ratio. Steve made a huge point about the science behind this technology during his keynote, claiming that the resolution of the screen essentially tops what is perceivable by the human eye. There have been some debates as to whether or not this argument holds water, but we can tell you this: to our eyes, there has never been a more detailed, clear, or viewable screen on any mobile device.
Not only are the colors and blacks deep and rich, but you simply cannot see pixels on the screen. Okay, if you take some macro camera shots or get right up in there you can make them out, but in general use, the screen is free of jaggies of any type, unless you're looking at a last-gen app that hasn't had its artwork updated. Text rendering is incredibly clear and clean -- webpages that would be line after line of pixelated content when zoomed out on a 3GS (say, Engadget or the New York Times) are completely readable on the iPhone 4, though the text is beyond microscopic. It's impressive, and doubly impressive when you look at higher-res graphics or watch 720p video on the phone -- the detail in moving images is particularly striking. What's nice is that most apps with text in them will benefit from this tech whether or not they've been updated, as long as they're using Apple's font rendering. Text in the Engadget app, for instance, looks cleaner, clearer, and much easier to read on the new iPhone.
Cameras

The cameras on the new iPhone are going to be a topic of much debate, since this has been an area where Apple has been slow to innovate. The 3GS sported a measly three megapixel shooter with few bells and whistles (and no flash), and while it was fine for quick snaps, it wasn't an artist's tool by any means. The company finally seems to be listening to a public that's interested in leaving the point-and-shoot at home in favor of a phone with a capable camera, by adding a five megapixel shooter to the backside of the iPhone 4 and a VGA camera up front.

Let's first take a look at the higher-res main camera. At his WWDC keynote, Jobs said that getting great looking images wasn't just about upping the camera's megapixels, but had more to do with grabbing more photons. Increase the photon count, let more light in, and your images will look better, the thought goes. So Apple's using a newer backside-illuminated sensor that's more sensitive to light in addition to upping those megapixels -- and we must say, pictures on the iPhone 4 look stunning. Our shots looked good right out of the gate, with few problems when it came to focusing or low light. With the flash on, we managed decent if somewhat blown out results (fairly common with smaller LED flashes) though impressively, the iPhone 4 was usually able to take completely useable and even handsome photos in fairly low light without the flash. It seems like that photon situation is definitely in play, because even shots taken in fairly dark lighting came out looking good. Autofocus worked well in most situations, and we were actually able to get some impressive looking macro shots (see the flowers and Penny below). In general, we'd have no trouble using the iPhone 4's camera as a stand-in for a dedicated camera. Not only did it take beautiful shots, but the A4 and iOS 4 combo have considerably sped up the time it takes to snap pictures -- it's now almost instantaneous. Otherwise, you have options for a 5x digital zoom (which produces results that look like a digital zoom) and basic on / off / auto settings for the flash. It's pretty bare bones, and we wouldn't have minded a few basic options like white balance settings -- but c'mon, this is Apple we're talking about. Luckily, the App Store is chock full of applications that improve upon the stock camera app -- we expect to see a handful of new ones that take advantage of the new sensor soon.

Software


As with the other revisions to Apple's phone line, the hardware is only half of the story. Along with the iPhone 4 comes iOS 4, the re-branded iPhone OS which boasts loads of new features, most notably a very Apple-ized version of smartphone multitasking, a video calling feature dubbed FaceTime, folders so you can organize your apps, enhanced Mail, and lots of other nips and tucks -- both big and small -- that refine the company's growing operating system. Additionally, Apple has ported the iPad's iBooks to the smaller screen, and has created a new version of its popular iMovie just for the iPhone 4. Overall, the OS is still very much the same as it's always been, but there are some big changes here that bear investigation.

Multitasking
This is a big one, and more than just a little controversial. Since the dawn of apps for the iPhone (remember, way back in 2008?), people have been up in arms about the lack of third-party backgrounding for applications. Sure, you could keep Mail, Safari, iPod, and a few other Apple programs cranking while you used your phone, but those privileges were strictly off limits for third-party devs working on the device. It's arguable that one of the driving forces behind the jailbreaking movement was a desire for this feature -- something a phone as powerful as the iPhone was clearly capable of. Apple's argument has always been that multitasking causes an undue amount of battery drain from phones, and had to be approached with caution, lest we all end up with juiceless phones at high noon. Recently, however, that tune has changed. Apple has -- in true Apple fashion -- "figured out" how to "do multitasking right" -- namely, the company isn't allowing full backgrounding as much as it's allowing a handful of APIs that mimic backgrounding. Things like holding onto a GPS signal, letting music play in the background, staying connected to VoIP calls (or receiving them), and fast switching (basically a way for you to return quickly to exactly where you left off in an app).

So, does Apple pull it off? Can this scarce handful of APIs makeup for true backgrounding? In a word: yep.

Here's the thing -- this may not be "true" multitasking for a lot of us, but it amounts to multitasking for most of us. That is, it looks, feels, and acts like multitasking, so it's pretty tough to complain about it. In fact: we're not going to complain about it, especially given the fact that some of our favorite apps -- the IRC client Colloquy being one of them -- do just about exactly what we need them to do, all according to Apple's rules and regulations. Previous to the new OS, we'd been jailbreaking our phone just to keep an IRC session running in the background. Now, utilizing some of those new APIs, the Colloquy developers have created an elegant and useful solution that pleases both users and the Cupertino Cops. The point is: it works, it does so bug free, and without a major drain on battery life (quite the contrary... more on that in a moment). We're not saying we liked waiting for this kind of thing to come around, and yes, we'd prefer something more open and flexible -- but this works, and works well.

So how is Apple making this magic happen? Here's a breakdown of just exactly what multitasking really means (and feels like) on the new iPhone (and the 3GS):
  • Fast app switching: You know how you can leave off in Mail halfway through writing a response and go back to exactly where you were? Well that happens everywhere now. When you leave the app, you go back in exactly the same place. And it happens quickly. Fast app switching is essentially like toggling between "paused" applications. This combined with Apple's new app switcher (double tap the home button to bring up your most recently used apps) destroys that annoying iPhone feeling of going in and out and in and out. It just doesn't exist anymore, provided all your apps are up to date, which is going to take some time. It's amazing how much this single feature counts -- it's definitely one of the prime movers here, and it's so simple it's stupid. We would have liked to see options for "favorite" apps or some way to prioritize what you're switching to, but once you get used to this system -- which just puts whatever you've used most recently to the far left -- it makes some sense.
  • Task completion: Basically, task completion lets an app do its thing even if you leave it. So if you're uploading or downloading a picture in Evernote or Dropbox, or saving an article in the New York Times app, even if you navigate away, the job is done when you get back to the app. This accounts for a lot of what we think of as multitasking. Most of your apps are just idling -- it's only when you interact with them that it counts. We don't know the boundaries for this API, though it seems to leave a lot of room for creative use. We know it's not just big jobs, it's little ones too -- Colloquy uses this feature to keep you connected to your IRC host. To be honest, that kind of behavior is one thing we thought we wouldn't see in iOS 4, and here it is. Hopefully Twitter app devs and other instant messaging clients will utilize the API in a similar manner.
  • Background audio and VoIP: These two are straightforward. The first allows for music playing apps to keep their stream running in the background (and even gives them little widget controls in the app switcher), and the second allows VoIP connections to stay active. That means you can stay on a Skype call and go check your mail, but it also means that the VoIP connection will be aware of incoming calls when you're not actively using an app. Additionally, this API can be used to allow for recording even if you exit an app, as demonstrated effectively in the new version of Evernote.
  • Background GPS: Basically, GPS apps can keep running in the background... for obvious reasons. This one will drain your battery if you're not docked -- but who's using a GPS app and not plugging that thing in? Okay, we might be a little guilty of that. Regardless, this will keep your navigation software afloat if you have to take a call, and apparently will let GPS-centric apps like FourSquare check in even if you're not running it in the foreground.
Apple combines these heavy hitters with more familiar tricks, like push notifications, to excellent effect. We know that the hardcore users will cry foul because a lot of this doesn't amount to "true" multitasking, but we also know that often solutions to problems come in different colors. Apple found a way in iOS 4 to solve a pretty good amount of its major problems in this department, and so far what we've seen is very promising. If it's only going to get better from here, we don't mind coming along for the ride. But it better only get better, Apple.

FaceTime

If you didn't know anything about video calling, Apple would definitely have you convinced that they just up and invented the concept based on never-aired Jetsons footage judged too futuristic for TV. Of course, the truth is that in lots of other places (and even in the US to an extent), smartphone video calling isn't exactly a new thing. In fact, in much of Europe and Asia, this technology is old hat. But Apple isn't going to let a little thing like facts get in the way of a good marketing play, and in their (slight) defense, no one's effectively brought video calling to the masses just yet. (One of our European editors says that he's gone ten years without seeing anyone make a video call in his neck of the woods.) While this may be an unscientific perspective, it suggests that it's not enough to just have the tech -- the feature needs to be sold to people.

So has Apple done it? Maybe, and maybe not. We're certainly impressed by the concept and Apple's willingness to open up their "FaceTime standard" to anyone who wants to get in on the party. That means that developers on any platform -- provided they can meet all the necessary requirements -- can create applications that talk via the protocol (or set of protocols, really). We're also impressed with the tech itself, which feels polished and slick out of the gate. But right now, there's only one way to do FaceTime calls, and that's via the iPhone 4... and only over WiFi, which means that the opportunity to make these calls is pretty limited for now. Additionally, in our testing, we found that you really need to have a good, strong, nearby WiFi signal to hang onto a connection. More than once we had video freeze on us, and we had one fully dropped call because someone went out of the WiFi range, but hey... you need to be in range for even the most basic tasks, so we can't fault Apple too much for that. It does seem clear that the iPhone video chats are moving quite a few bits around, however. What's nice about FaceTime is that unlike Qik or other third-party options for something like the EVO, there's no setup here and it's completely integrated into the dialer of the phone -- meaning the only hangup is whether or not you have decent WiFi.

But what is it like? Well in truth, it's actually a teensy bit amazing. Yes, we're a little numb to the PR speak about how game changing it is, but there's still something deeply sci-fi about dialing up a friend and being able to hold this thing in your hand and have a video chat. We did a call with Apple's Greg Joswiak while he was in Paris (see the image above), and when he walked outside and flipped the camera to show us the Eiffel Tower, it was a legitimately weird experience -- a "you are there" moment. As you can see in the call below with USA Today's Ed Baig (his take on the iPhone 4 is right here), it's a pretty new way to talk to someone, at least for us. Having a random face-to-face conversation with a kid about what he's having for lunch is just the tip of the iceberg -- we can definitely see this feature coming into play in all sorts of ways in our lives.
What's not in the new OS
It's not all wine and roses as far as we're concerned. While Apple has made huge strides in many areas here, this wouldn't be an Engadget review if we didn't have our nitpicks. In particular, we still cannot understand or accept the company's approach to notifications. We're at version 4 of this OS, and we're still plagued by these intrusive, productivity-freezing alerts. If you're as busy as we are, then you know what it's like to get invite after invite for your calendar, text messages, and push notifications that just stall the phone out. While every other modern OS-maker has figured out an elegant way to deal with notifications (including the forthcoming Windows Phone 7), Apple clings to this broken system. Why? We can't really say. We find it hard to believe that there aren't folks in Cupertino who feel the way we do -- in fact, we're sure of it. Maybe that explains the hiring of Palm's "notification guru" Rich Dellinger. We sure hope!

The other thing that's driving us crazy is the lack of widgets. Apple almost gets there with its new extensible music player controls, but there are still no good solutions for glanceable information on the iPhone. We'll admit that it's better now that fast app switching is in play, but we'd still like that weather icon to actually show us the temperature where we live. Is that too much to ask? The competition seems to have this one licked -- we'd really like to see Apple take a stab at it.

Photo & Video Credits : Engadget

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